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Ultimate Styling Serum
Ultimate Styling Serum
The holy-grail heat styling serum to prep and protect strands – for more strength and less breakage. This concentrated, multi-tasking anti frizz hair styling serum shields hair from UV and heat styling of up to 230℃, speeds up dry time, seals split ends, smooths flyaways and visibly tames frizz after just one use. For every hair type.
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Powered by Plant-Based Keratin, the Ultimate Styling Serum strengthens each strand’s natural structure while delivering a velvety smooth, shinier finish that’s unbothered by humidity. Our rich, non-tacky formula works on both damp and dry hair to prime it for fuss-free, daily styling and a look that lasts. Use alongside other hair styling products or explore full hair care kits for enhanced results.
This hair styling serum is a vegan hair care, made without animal-derived ingredients. Explore our sulphate free hair care for cleansing without harsh foaming agents, and paraben free hair products for gentle, scalp-friendly care.
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Colour protect
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Paraben - free
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Silicone - free
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Sulphate - free
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Scalp + hair care
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KEY INGREDIENTS
KEY INGREDIENTS
BENEFITS
BENEFITS
● Advanced anti-frizz serum that seals split ends and helps strengthens strands
● Visibly reduces frizz
● Speed up dry time
● Smooths flyway's for a smooth, glossy finish
● Protects hair from UV and heat of up to 230℃
● Concentrated, fast-absorbing anti-frizz formula
● Safe for colour treated hair
● Dermatologically tested
● Fragrances hair with a fresh, luxurious scent - anytime, anywhere.
● Vegan, sulphate-free and paraben-free
HOW TO USE
HOW TO USE
Add 1-2 pumps of anti-frizz hair styling serum to palm and apply to clean, damp hair from mid-length to ends. Air dry or style your way. For optimal frizz control, pair with our Sea Salt Texture Mist and other hair styling products. Weekly treatment with our hydrating hair mask helps maintain healthy, frizz-free hair.
MADE WITHOUT
MADE WITHOUT
Sulphates, silicones and parabens.
ALL INGREDIENTS
ALL INGREDIENTS
Ingredients / Ingrédients: aqua/Water/Eau, Ethylhexyl Olivate, Brassica Alcohol, Glycerin, Isoamyl Laurate, Capryloyl Glycerin/Sebacic Acid Copolymer, Behentrimonium Chloride, Diheptyl Succinate, Cetyl Alcohol, C13-15 Alkane, Brassicyl Isoleucinate Esylate, Fragrance (Parfum), Phenoxyethanol, Dipropylene Glycol, Ethylhexylglycerin, Butylene Glycol, Propanediol, Behenyl /Stearyl Aminopropanediol Esters, Polyurethane-14, Hydrolyzed Wheat Protein, Amp-acrylates Copolymer, Theobroma Grandiflorum Seed Butter, Citric Acid, Hydrolyzed Soy Protein, Hydrolyzed Corn Protein, Citrus Aurantium Bergamia (Bergamot) Fruit Oil, Hydroxyethylcellulose, Sodium Hydroxide, Ethylhexylglycerin, Tetrasodium Glutamate Diacetate, Aminomethyl Propanol, Disodium Phosphate, Polysorbate 60, Sodium Phosphate, Tocopherol, Arginine, Lactic Acid, Glycine Soja (Soybean) Germ Extract, Triticum Vulgare (Wheat) Germ Extract, Scutellaria Baicalensis Root Extract, Sodium Benzoate, Gluconolactone, Calcium Gluconate, Juniperus Virginiana Oil, Citrus Aurantium Dulcis (Orange) Peel Oil, Citrus Limon (Lemon) Peel Oil, Pinus Palustris Oil, Limonene, Hydroxycitronellal, Benzyl Salicylate, Citral, Citronellol, Geraniol, Linalool

- ShansunshineVerified BuyerRated 3 out of 5 stars1 month agoNot my fav
I’m not a fan of the smell. I bought travels sizes first to see if I like. I can’t get past the smell for some reason.
Was this helpful? - Donna G.I recommend this productRated 5 out of 5 stars3 months agoI am a greying 60
I am a greying 60 yrs old, who needs to tame the wirey short new grey hair growth. This works mostly. But it’s the best that I have found.
Was this helpful? - Belinda D.I recommend this productRated 5 out of 5 stars3 months agoIt’s ok I suppose -
It’s ok I suppose - it did make my hair slightly smoother but the smell is horrible. It smells like celery or fennel - not a scent I want on my hair!
Was this helpful? - TRACEY L.I recommend this productRated 5 out of 5 stars5 months agoI tried this after reading
I tried this after reading about it in Glamour.
I really like the product and it makes my hair look great.
The only downside of it is the smell, it is awful and smells industrial!
Please try and do something about it.
Was this helpful? - JaneI recommend this productRated 5 out of 5 stars7 months agoPerfect product
This serum is fabulous! I used it after washing and conditioning my hair and blow drying it, it left my hair smooth frizz free and definitely helped speed up drying time. It hasn’t got an overpowering scent either. Very impressive. Will definitely be repurchasing on a regular basis. It also protects your hair against heat damage too. . so that’s a winner 🥇.
Was this helpful?TYPEBEA EU7 months agoHello Jane, thank you for your amazing review! We are delighted to hear that you are loving our new Styling Serum.